Categoty : Blog

Mobilegeddon is Now Upon Us! Are You Optimized?

blaine_web_designVisual Web Group, known for Blaine web design services, recently got word that Google will be making an algorithm update called “Mobilegeddon.” Here’s the deal: it’s important that your website is “mobile friendly” to keep current rankings because of this change, and thankfully Visual Web Group uses WordPress to build websites– and Google loves WordPress. So a website made by Visual Web Group is already designed with mobile in mind and still going to rank at the top of rankings. Nice.

So what did Google change and why did they do it? On April 21, 2015, Google updated their algorithm to emphasize mobile-friendliness as a ranking signal to help deliver higher-quality content via mobile searches. Industry professionals refer to this significant change as “Mobilegeddon” or the “Mobilepocalypse” because it’s a game changer.

Blaine Web Design, Mobile Website Design and Why It’s so Important

As more and more people use mobile devices to search the web, mobile is “where it’s at” right now in terms of searching the net, and therefore websites had better be mobile friendly. Businesses and organizations have been concerned with search engine optimization, content marketing and other trends in the past, and now they need to make sure their websites are mobile friendly so Google doesn’t pass them by.

Think of it this way: a customer types in “Blaine pizza” using the Safari browser on their iPhone. If your website isn’t mobile responsive, mobile friendly, and/or optimized for mobile users, then customers may not find it. And sales could be lost.

So, if you’re a business or organization with a website, the question you need to ask yourself is this: “Is my site mobile friendly?” Better yet, ask Visual Web Group to take a look and give you the answer. If it’s not, then a call or email to Blaine web design company, Visual Web Group can make it so. For all Blaine web design services and Blaine Web Design SEO, call us at 612-204-2500 today

Google Places is now Google My Business, MInneapolis SEO

Visual Web Group understands that Minneapolis SEO (search engine optimization) is vital to having your Minneapolis-area business or organization easily found when people do an online search using keywords that match what you do and/or offer.

The world famous search engine Google—the major way people find things on the Internet— continues to adapt and evolve its offerings to stay on the cutting edge of the online world we live in. Just recently, Google Places, which listed local businesses, combined with Google+ pages—a streamlining of sorts.

minneapolis_seoNow on Google you’ll see “Google My Business,” which is a new dashboard feature to make it easier for companies and their customers to be easily found online through a Google search. Using simple actions like “Get on the map” or “Be found across devices,” Google has simplified the process to maximize a company’s reach online.

How many of you have ever said, “Let me Google that!” Today, that’s a common phrase used when people want to look information up online, and find out details about businesses, such as their nearby locations, phone number(s), and business hours.

Google is trying to make it easier for businesses to manage their online presence from one place, giving owners and employees an easier way to make sure posted information is up-to-date and correct. Through Google My Business, owners and/or employees can edit business info, share updates with customers, and get insights on how people find the business online. There’s a Google My Business app, too, so you can do everything from your phone or tablet.

Google My Business complements your existing website by giving your business a public identity and presence on Google. The information you provide about your business can appear on Google Search, Maps and Google+. You’re also able to see and respond to people’s reviews of your business.

So, if you used to use either Google Places for Business or Google+ to get the word out about your business, now it’s all combined into Google My Business, and accounts have been upgraded to the new offering.

Just like Google keeps re-inventing itself to stay current, Visual Web Group, a Minneapolis SEO provider, does as well. If and when you’re frustrated with your website not showing up on the “first page” of search engines like Google, contact Visual Web Group to manage your Google My Business account and do the necessary “behind-the-scenes” work to ensure your company’s visibility online.